What pasteurisation did for liquids, Clean Crop is doing for solid foods — nuts, seeds, meat and seafood. Rather than covering everything in chemicals or destroying it's quality with high heat, they direct electricity into a bolt of lightning to precisely target the surface of solid foods and seeds. Cool, fast, no chemistry, they hit microbes hard, protecting food from contamination and unlocking more value in every harvest.

Food-borne contamination is a $250bn opportunity cost across nuts, grains, seeds, and produce lost each year. When used to treat seeds, the system does more than protect customers from contamination losses — it adds value, accelerating germination and lifting yield. Starting with seeds and nuts allows Clean Crop to deploy the same design at high margins, and AI powered process optimisation continuously improves how the cold-plasma treatment operates.

Dan White grew up in agriculture, and was working on supply chains all over the globe when he met Dan Cavanaugh on the same peanut project in East Africa. For years they worked together to unlock export value for farmers, and kept slamming into the same wall: once contamination enters in the supply chain, you can't take it back out. It's becomes a cost everyone eats. So they went hunting for a way to take it back out. They found cold plasma research, began tinkering with it, worked out how to run it economically, and have been scaling it to end food waste since.

Clean Crop makes the entire food system more abundant: more from every seed; more from every field; more value back to farmers; healthier, fresher food on our tables; and, less waste in landfill.